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How would you like to generate 100s of highly qualified leads through Paid online advertising?

In the World of digital marketing, there are only 2 dominant platforms for advertising. One is Google, and the other is Facebook. Both platforms are equally important to get maximum results.

In addition, you can also run LinkedIn Ads for B2B leads, Instagram and Tik Tok Ads for B2C leads and look at other forms of paid campaigns, such as PR campaigns and Influencer Campaigns. We’ll take care of this entire process for you.

Why Paid Online Advertising?

Get more qualified leads

Reach an audience beyond your existing one

Precise targeting to boost your marketing

Our Process

Identify your buyer persona and target market

First, we want to identify our target audience based on geographic, demographic, and psychographic factors. We would also draw up a few buyer personas for content creation and distribution purposes.

Choosing the types of Ad campaigns

Google and Facebook Ads are the primary types of ad campaigns. Google is used for intent-based advertising, while Facebook is used for interest-based advertising. LinkedIn, Instagram, Influencer campaigns and PR campaigns are other types of ad campaigns that could be used for your brand.

Determine your keywords and targeting parameters

It is time to configure and target the right audience for each campaign. Years of experience running 1000s of dollars of ads has made us quite good at setting ideal parameters to get optimum results.

Set-up tracking

In addition to tracking campaigns from the social platform or Google ads dashboard, we will ensure your website analytics are getting tracked via Google Analytics to track the results of the ad campaigns.

Continually evaluate results

Testing and optimizing ad campaigns is advertising 101. We will be using A/B testing when running ad campaigns and ranking the success of ad campaigns. We will double down on the best campaigns while optimizing ones that do not perform well.

Successful Paid Campaigns run for clients

We are very happy with the marketing work Ladder Global has done towards both CargoDoc and SFL Insights (proprietary products built by us). They have taken full ownership of those products and take a proactive approach towards achieving digital growth. Would recommend them for Digital Marketing

Ikraam ReyazChief Executive Officer, Soft Freight Logic

Anush is an honest, solution-centric, focused and creative marketing professional who has provided us with excellent service over the past few months

Lewie DiazManaging Director, Cambridge College of Business

Daiki Axis needed an improved website, better SEO rankings and wanted to generate more leads through digital. We reached out to Ladder Global to help us achieve this, and I must say they have done an exceptional job in helping our brand accomplish all of these goals and generate a reasonable no of leads via digital.

Rui Owase SanDirector, Daiki Axis Environment (Pvt) Ltd

Ladder Global has blended with our team and company culture showing impeccable results and improvements in sales from the inception. They studied and understood our company and project portfolio classification to create a successful digital marketing platform that is monitored daily.

Roshan SenaratneManaging Director, Home Makers

We initially needed a website done and we reached out to Ladder Global. They did a well optimized website for us and then went onto provide content, social media, paid ads and SEO services for us on a monthly basis. We’re quite happy with their service and would recommend them.

Martin MattiEmera Holdings

I am very happy with the services provided by Ladder Global. They fulfilled all our requirements in a respectful manner. They were efficient and creative. Really liked the logo and website they came up with.Their communication is very clear and turn around was fast. Thank you for your services.

Oksana ShivCEO of Emerald Journey, USA

I highly recommend Ladder Global for web and app design & development! Their team is exceptionally skilled and maintains the highest level of professionalism.

Balendran KandebanChief Executive Officer, Academics

I can't express enough how pleased I am with the exceptional service provided by Ladder Global in Sri Lanka. They have been managing my Singaporean company's PPC campaigns and various digital marketing efforts, and I couldn't be happier with the results. The team at Ladder Global is nothing short of superb. From the very beginning, their expertise and professionalism have been evident in the remarkable success of our campaigns.
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Mohamed Ijaaz Hilmy FarookSenior Digital Marketing Executive, Cloud Clinic Singapore
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