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Selling Townhouses in the outskirts of Colombo : Home Makers Case Study

Home Makers is a 2nd generation Property Development company based in Battaramulla. They were expanding their business and wanted to create a digital presence. They also had several properties in their portfolio and new projects under construction which they needed to sell through digital channels.

Process

1

Created a branding and marketing strategy deck by doing a gap analysis study and understanding client requirement

2

Complete revamp of the website to better showcase the properties of Home Makers and also highlight their past projects and the credibility they have in the market.

3

Running campaigns on the social channels of Home Makers to both sell properties and also build brand value.

4

Working with the sales team to help improve the sales process to improve conversion rates

5

Organizing open days to create online - offline connection

Results

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