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Technology | CargoDoc


Soft Freight Logic, a technology specialist in Supply Chain and Deep Cognition, a leader in AI Technology (who are both clients of Ladder Global) wanted to launch a Data Entry Automation Platform that they had jointly developed.

The product called ‘CargoDoc’ would help Freight Forwarders automate their customs and AP Invoicing data entry process into the CargoWise ERP faster, cheaper and more accurately.

Solution & Outcome

We needed to first give the brand life, so we created a complete brand guideline and brand elements including the logo, color palette, typography, etc. The next step was to create a strong digital presence. So we built them a website ( and created and optimized their other digital platforms.

The next step was to create a content plan broken into several content pillars which will motivate clients to inquire for a product demo while also creating inbound content that will help generate traffic to our digital platforms. We also managed to get them quality SEO rankings as seen below.

We also identified some keywords and got SEO rankings for those.

We also created a Product Explainer video which help their customers easily understand this product.

The Website which started as a landing page has now developed into a fully grown platform which drives and retains a ton of traffic from their key target markets and their social platforms have grown as well.

What our client says about our service

We are very happy with the marketing work Ladder Global has done towards both CargoDoc and SFL Insights (proprietary products built by us). They have taken full ownership of those products and take a proactive approach towards achieving digital growth. Would recommend them for Digital Marketing

Ikraam ReyazChief Executive Officer, Soft Freight Logic

Anush is an honest, solution-centric, focused and creative marketing professional who has provided us with excellent service over the past few months

Lewie DiazManaging Director, Cambridge College of Business

Daiki Axis needed an improved website, better SEO rankings and wanted to generate more leads through digital. We reached out to Ladder Global to help us achieve this, and I must say they have done an exceptional job in helping our brand accomplish all of these goals and generate a reasonable no of leads via digital.

Rui Owase SanDirector, Daiki Axis Environment (Pvt) Ltd

Ladder Global has blended with our team and company culture showing impeccable results and improvements in sales from the inception. They studied and understood our company and project portfolio classification to create a successful digital marketing platform that is monitored daily.

Roshan SenaratneManaging Director, Home Makers

We initially needed a website done and we reached out to Ladder Global. They did a well optimized website for us and then went onto provide content, social media, paid ads and SEO services for us on a monthly basis. We’re quite happy with their service and would recommend them.

Martin MattiEmera Holdings

I am very happy with the services provided by Ladder Global. They fulfilled all our requirements in a respectful manner. They were efficient and creative. Really liked the logo and website they came up with.Their communication is very clear and turn around was fast. Thank you for your services.

Oksana ShivCEO, Emerald Journey, USA
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